Life. On Purpose
Brandi Eilert is the creator and host of Life. On Purpose — a podcast dedicated to the stories that awaken us, shape us, and remind us why we’re here. With a gift for deep listening and genuine connection, Brandi guides conversations that explore resilience, faith, healing, and the pursuit of meaning in a world that often values achievement over authenticity.
A lifelong seeker and storyteller, Brandi’s own path has been one of transformation — moving through challenge, loss, and reinvention to find a deeper sense of purpose. Through her interviews with athletes, advocates, thinkers, and everyday visionaries, she creates space for the kind of truth that heals and inspires.
Grounded, empathetic, and unafraid to ask the big questions, Brandi’s mission is simple: to help others live more consciously, love more deeply, and align their lives with what truly matters.
When she’s not behind the mic, you’ll find her immersed in family life, college basketball games supporting her husband, creative projects, or somewhere quiet (usually home - her sanctuary) — reflecting, reading, writing, and practicing what she preaches: living on purpose.
Life. On Purpose
Her View From the Sidelines: Real Life, Faith, and Family in College Athletics
This end-of-year wrap-up episode of Life. On Purpose. is a deeply personal reflection on living with intention inside the unpredictable world of college athletics.
What began as a podcast centered on intentional living evolved into something more honest this year — a space to acknowledge the realities of life as part of a college coaching family. In this solo episode, I reflect on why the most-listened-to conversations of the year came from a series with coaches’ wives, and why embracing that part of my own story became unavoidable.
Through lived experience — job loss, uncertainty, answered prayers, constant transition, and quiet resilience — this episode explores the lessons college athletics has taught me both as a participant and an observer. From redefining control, choosing discomfort, and learning when not to react, to reshaping the meaning of home, forgiveness through hindsight, and practicing gratitude in a profession that gives as much as it takes.
This episode also dives deeply into faith — how prayer became an anchor during seasons of loss and confusion, and how clarity and peace often arrive in ways we never expect.
This conversation is for:
- Coaches’ spouses and families
- Anyone navigating change, instability, or identity shifts
- Those learning to live intentionally through hard seasons
- Anyone searching for perspective beyond headlines and outcomes
At its core, this episode is about choosing the hard things — on purpose — and recognizing that the lessons learned off the court often matter most.
Sponsored by BluApple: https://thebluapple.com?sca_ref=8837292.HZGjjNgCnc
Code: Brandi15
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